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Unity Grow Audiences

Overview

The Unity Grow Audiences destination allows you to sync custom audience data to Unity Grow (Supersonic) for user targeting and suppression campaigns. You can either select an existing audience or create a new one directly from the platform.

Setup Guide

Prerequisites

To connect Unity Grow Audiences, you'll need:

ParameterDescription
usernameYour Unity Grow API username
secret_keyYour Unity Grow API secret key

Contact your Unity Grow account representative to obtain API credentials.

Stream Parameters

Each stream requires the following parameters:

ParameterRequiredDescription
audience_selectionYesSelect an existing audience or choose "Create new audience"
audience_nameWhen creatingName for the new audience
audience_typeWhen creatingType of audience (e.g., suppression_static)
descriptionWhen creatingDescription of the audience
platformFor suppressionTarget platform: android or ios
bundle_idFor Android suppressionAndroid app bundle ID
track_idFor iOS suppressioniOS app track ID

How It Works

  1. Select an existing audience from your Unity Grow account or create a new one
  2. The platform syncs device IDs to the selected audience
  3. Records marked as "Added" or "Changed" are added to the audience
  4. Records marked as "Removed" are removed from the audience

Suppression Audiences

When creating a suppression_static audience, additional parameters are required based on platform:

  • Android: Requires platform set to android and a valid bundle_id
  • iOS: Requires platform set to ios and a valid track_id

Data Contracts

Device ID Custom Audience

Use this data contract to sync device identifiers (IDFA or GAID) to Unity Grow audiences.

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