Skip to main content

Instagram Business

info

API Documentation: Instagram Business API Documentation

High-Level Information:

The Instagram Business API provides access to various types of data related to business accounts on Instagram. It includes insights on account performance, media engagement (such as likes, comments, and shares), follower demographics, and ad performance. The API also allows retrieval of post and story metrics, mentions, hashtags, and messages from Direct Messaging. This data enables businesses to analyze audience interactions, track campaign effectiveness, and manage content more efficiently within their marketing and analytics platforms.

Source Setup Guide

Step 1

banner in the Edit Source form to the left.

Step 2

Follow the authentication flow (OAuth) in Facebook's website to grant Extract the required permissions.

Step 3

Confirm you can see your email and profile picture, and that the source is Connected.

Connection Setup Guide

Once you conneted Instagram Business to a destination, you will also need to configure:

  • Connection Pull Schedule: Determines how frequently data is extracted from the source.
  • Backfill (Days): Specifies the duration for which historical data will be retrieved during each connection run.
  • Destination specific settings: different settings such as "Dataset Name" or "Target Schema" (depanding on your destination)
  • Schema Migration Policy: Controls how Extract will handle schema changes from the sourcee source.

Schema ERD

Explore the interactive entity relationship diagram for Instagram.

Open page

Data Streams

ig_media

Loading ....

ig_user

Loading ....

lifetime_media_insights_by_action_type

Loading ....

lifetime_media_insights_by_story_navigation_action_type

Loading ....

media_comments

Loading ....

media_insights

Loading ....

user_insights_daily

Loading ....

user_daily_insights_by_contact_button_type

Loading ....

user_daily_insights_by_media_product_type

Loading ....